webinthebox - what's that then?

Webinthebox® is probably the easiest, quickest and most cost-effective way for small to medium businesses to set up a professional web presence.
By providing a 'third way' between the cost of bespoke website creation and the massive time cost that can be associated with so-called 'cheap' DIY offerings, Webinthebox® occupies a place in the market that we believe is unique. Your new website is created in partnership between yourself and your franchisee.

How does that work? Well, Webinthebox® is based on a set of core files that live on our server and work for all our customers. Over the top of these sit site layouts that order the content and set the appearance. By helping you choose the right ones, your franchisee gives you a head start in making your site really stand out.

Then we help you to manage your own content by providing the tools and training you will need to get going. After that, how much you do is up to you, letting you balance costs against time devoted to your business.

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webinthebox - the big difference

The big difference has nothing to do with technology. Nothing to do with coding or scripts, web pages, hosting or computer files. The big difference is in the people. Webinthebox is about people. People doing business and promoting their activities.

This is not a secret formula or rocket science, just a simple understanding of what makes the world go round. Webinthebox franchisees are chosen for their experience in the real world and their business acumen. The quality of advice on offer about how to make your message as effective and attractive as it can be is what we pride ourselves on.

What you will find on a Webinthebox® site is a carefully constructed, well presented message with graphics and images that compliment it. This doesn't happen by accident and it is the thing most lacking in DIY website offerings. What you won't find on our sites are distracting animations and explosions of colour 'just because we can'. Even more than that, you won't find templates that you should use because you have a restaurant or a garage or a plumbing business. Every customer's site is unique to us and we treat that uniqueness with the respect it deserves.

webinthebox - get noticed!

One of the most overworked phrases in the world is " Search Engine Optimisation". At Webinthebox we regard this as 21^st Century alchemy. There is a simple truth in getting to the top of the search engine lists and that is that if your site has better quality of information relating to the search term than its competitors, and that information is shown in a way that is obvious to the search 'bots, you will get to the head of the queue.

There is no short cut to this, and no magic bullet, regardless of how many people tell you that there is and for only a large sum of money they will share it with you.

What really matters is an understanding of your subject and your market. Knowing what people are looking for helps you to make the right information available. Putting it into the right places is a built-in part of the Webinthebox® site architecture. Our customers' results can speak more eloquently than anything written here, so check out our search engine top ten for more information.

webinthebox - uniquely yours

There are literally thousands of offers of DIY websites all over the internet. Many claim that you can get your site up and running in minutes and that there are thousands of templates to choose from.

On the surface this can sound impressive until you take a step back from the claims and have a good look. It is true that in many cases you can get up and running quickly, but the limiting factor is usually the time it takes the internet to catch up with the fact that your beautiful new site is open for visitors. This can be up to 72 hours.

Then the individuality thing; if there were only 5000 businesses in the world then 5000 templates would be enough! Webinthebox® sites approach this in a very different way: Because a Webinthebox® site starts its life as a series of empty page files that draw information from your own database, there is a good deal more flexibility built in.

Each page file holds your choice of layout. Layouts have areas for menus, main content, intro messages, headers and so on. Each one of these areas has a background image to make it fully customisable. You can upload your own images, or your franchisee can help create, source or buy in images to suit. Taking this one step further, the main content area has the ability to accommodate inner layout files. By combining layouts, inner layouts and graphics, your site becomes unmistakably yours.